Paid promotion for Facebook video and Instagram is the new norm Video on Facebook and Instagram is a requirement for marketers, but just posting videos is no longer good enough. The...
It’s a given that social media is critical to video marketing success. What used to be an afterthought for marketers, who posted the same video across all their social media...
Facebook has become a video behemoth, with more than 7.5 billion daily views. With this kind of popularity, Facebook video's importance to marketers continues to increase. Facebook knows this, and has indicated that video...
VR (virtual reality) and AR (augmented reality) present the holy grail for marketers: complete or enhanced immersion in their video story. But a 2017 study published in PR Newswire found that only...
Now that there’s a clear process for certification via Transport Canada and other similar agencies, more and more video production houses are adding drone video to their offerings. At the same...
By now you have heard, 4K is the new HD. Talks around 4K began in 2015, and will continue well into 2017, as consumers began to adopt the new technology....